Choose to Help is a humanitarian aid point that helps Ukrainian refugees in Tbilisi, Georgia.
Last year, I was helping this organization with graphic design, SMM design, and communication.
In February, we launched a DIY campaign "Hellp" to raise awareness about the aid point and increase donations.
The idea is based on a common and simple statement that help is useful, it always works, and it can allow people to deal with their issues. After a long period, the war begins to turn into something common and usual for people, and that is when it becomes very important to remind them and spread a simple and obvious idea that people still need help.
We placed our posters in some of the most popular places in Tbilisi. We also produce merchandise: t-shirts and tote bags. We sold it all. All of the profit goes to helping the Ukrainian people in Tbilisi.
Next collections is coming soon.